Competitive intelligence for D2C brands
See your market clearly. Move first.
Daily price, launch, social and PR signals on every competitor that matters — distilled into one weekly insights brief in the voice of a strategist, not a spreadsheet.
Trusted by 174 D2C brands across APAC, EMEA and North America. 41 on the team.
Why our customers stay.
Deterministic before the language model.
Every alert is generated by a transparent rule we wrote in code. The language model only writes the narrative layer — never invents a signal, never asks for an alert that the rules didn't already trigger.
One brief, not seventeen tabs.
We agonise over the Monday 09:00 brief. It's two pages, written in plain English, evidence-cited, and the only piece of competitive intelligence your team needs to read all week.
Voice-checked editorial.
Every brief is run through a voice-fidelity pass before delivery. We fail the language model and re-prompt if it slips into management-speak. We're proud to never write 'leverage' in your inbox.
Source attribution, every line.
Every claim in the brief points back to the underlying signal — the price snapshot, the social post, the PR headline. You never have to take our word for it.
One platform
Three modules. One Monday brief.
Case studies
In their words.
“We hired MarketWatch in October. By Christmas we'd repriced two SKUs, repositioned a launch, and stopped flying blind on Bramleigh. The Monday brief is the only intelligence document anyone on my team actually reads.”
“We needed a competitive intelligence function. We didn't need to hire one. MarketWatch is what we used to think of as a four-person team, except the four-person team gets up earlier and writes better.”
Recent writing.
All resources →- Cara Whitfield · 2026-03-04 · 6 min read
The Monday morning brief problem
We surveyed 174 of our customers about how they consumed competitive intelligence before MarketWatch. The honest answer was bleak — and instructive.
- Iris Vong · 2026-02-18 · 5 min read
Why we write the brief in words, not charts
The most common feedback we got in the first six months was: "add more dashboards." We listened, then we said no, then we explained why.
- Ravi Narayanan · 2026-01-22 · 7 min read
What "deterministic first" actually means
Engineering note. We get asked once a month by founders whether MarketWatch is "AI-powered." The honest answer is: about one quarter of it, and the boring three quarters do most of the work.
One Monday brief. Eight competitors. Two pages.
We will set up your tracked competitive set in a fortnight. Pilot with two brands at no cost; if the brief reads better than what your team writes today, you keep the data and we talk about a Growth-tier engagement.